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Branding

Branding in Medical Education

Dr Swapnil Pawar June 23, 2019 49 5


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“Branding” is not just a narcissistic pursuit, but it can be used effectively to disseminate your knowledge and expertise in Medical Education. In this podcast, Prof Vic Brazil talks about the novel concept of Branding for Medical Educators. The key message is “Know your Audience” & be mindful about the distinction between “Personal Brand” vs “Institutional Brand”.

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